Agency partner program

Add programmatic to your agency without building a trading desk.

Give your clients enterprise-grade programmatic advertising — geofencing, retargeting, audience targeting, and premium display inventory — without DSP contracts, minimum spend, or hiring media buyers.

Become a partner Book a partnership call →
You set your fee No contracts No minimum spend Client relationships stay yours
adlo — Partner workspace
Client roster 1 campaigns live

The partner workspace — every client in one place, your management fees tracked from the first campaign.

The partnership

Everything your agency needs. None of the traditional barriers.

Building programmatic in-house means DSP contracts, certified hires, and enterprise minimums. Ignoring it means sending clients elsewhere. Partnering with Adlo is the third option — the capability from day one, without the buildout.

1
Add new revenueOffer programmatic to existing clients immediately. Charge whatever management fee you choose. No infrastructure required.
2
No trading desk requiredNo DSP contracts. No minimum spend. No enterprise negotiations. No media-buying team on payroll.
3
We handle the platformAdlo provides the technology. Your agency owns the client relationship — the strategy, the pricing, and the renewal.
DSP contractEnterprise minimums and an annual commitment
Required
Certified programmatic specialistA new payroll line before the first campaign
Required
Ad-ops tooling & data vendorsSeparate contracts, separate invoices
Required
Setup timeMonths of negotiation and onboarding
Required
Every line lands before the first client campaign serves. That is the trading desk your agency would be building.

Your revenue

Boost your revenue with programmatic advertising.

You set the client price. You keep the margin. Adlo powers the programmatic behind the scenes—without the trading desk or DSP contract.

Your number of clients4 clients
150
Clients' average monthly ad spend$5,000 /mo
$500$50,000
Your markup
15% of spend
5%100%
$3,000/ month
your agency's new revenue stream
$36,000 in estimated revenue across 12 months
No minimums No contracts No hidden fees

Why agencies partner with Adlo

Six ways the partnership grows your agency.

Outcomes first. Every part of the program maps to new revenue, stronger retention, or faster delivery. Scroll through — each card ends with what it looks like in practice.

Add programmatic without hiring

Guided builds and automated optimization mean no specialist recruit, no certification track, no ad-ops payroll line.

What this looks like: The team running Google and Meta for your clients today runs Adlo tomorrow.

Expand your service offering

Geofencing, retargeting, and premium display move from “we'll refer you to someone” to a line on your own proposal.

What this looks like: The next RFP response includes programmatic under your letterhead, not a subcontractor's.

Increase client retention

The more channels a client runs through your agency, the harder your agency is to replace at renewal time.

What this looks like: A search-and-social client adds retargeting through you instead of shopping for a second vendor.

Create recurring revenue

Every campaign a client runs through your agency carries the management fee you set — a percentage of spend or a flat monthly retainer, billed by you.

What this looks like: A client spending $5,000 a month at a 15% management fee adds $750 a month in recurring agency revenue.

Launch in minutes

Build, launch, and report the same day. About 10 minutes from campaign build to live delivery, with no media-buyer queue.

What this looks like: A campaign approved on Tuesday's client call is serving before Wednesday.

Keep client ownership

You set the pricing, run the relationship, and present the results. The client relationship stays exactly where it belongs. With you.

What this looks like: Your reporting, your invoice, your renewal conversation — Adlo stays in the engine room.

How it works

Three steps to your first paid campaign.

No procurement process. No managed-service pitch. Click through each step — or just watch it walk itself.

One conversation. No procurement.

One conversation sets up your agency, links your referred accounts, and confirms your pricing model. There is no contract to negotiate, no certification track, and no minimum commitment on either side.

Your lift: one conversation No contract to negotiate
adlo — Partner setup
Days from first conversation to first live client campaign. Not months. Change anything later, yourselves.

Multi-client reporting

Every client's numbers. One login.

Campaigns stay organized by client, objective, and market. Spend and delivery update live while campaigns run, and any view exports client-ready — formatted for the next status call, not rebuilt for it.

1
Organized by clientSwitch between accounts without switching logins, tools, or spreadsheets.
2
Live while campaigns runSpend and delivery update as it happens. No waiting on a Monday recap to know where each account stands.
3
Client-ready exportsAny date range exports to PDF, PowerPoint, or CSV — under your agency's presentation, on your schedule.

Try it — switch between the clients.

Client reporting Live
Spend this month
$0
On pace for the flight
Impressions
0
this flight
CPM
$0
30-day average
Delivery
0Clicks
0%CTR
0Days live
0Creatives
Happening now

Under the hood

The platform behind the partnership.

Everything your team needs to deliver client campaigns is already built. You bring the strategy; this is the machinery.

Geofencing

Reach people around stores, job sites, events, and competitor locations.

Retargeting

Bring each client's site visitors back after they leave, across the open web.

Audience targeting

Interest, demographic, and purchase-intent segments, chosen from a menu.

Contextual targeting

Place ads alongside content that matches each client's category.

Premium display inventory

The same major exchanges and brand-safety tools enterprise buyers use.

AI guidance

Recommendations on pacing, audiences, creative, and budget. Your team decides.

Live reporting

Campaign-level spend, delivery, and results that export client-ready any time.

Campaign optimization

Bidding, pacing, and rotation run continuously under the hood.

Programmatic Pricing, Finally Transparent.

One Price. No Contract. No Gotchas.

Adlo will never
charge you extra for:

  • DSP Access
  • SSP/Exchange Fees
  • Fraud Protection
  • Audience Targeting
  • Data & Reporting
  • Pixel & Conversion Tracking
See how far your budget can go with Adlo → Launch in 10 minutes

Common questions

Clear answers before you commit.

Does this replace what our agency does?
No. Strategy, creative, and the client relationship stay with your agency. Adlo replaces the trading desk you would otherwise have to build — the DSP contracts, the certified hires, the ad-ops queue — not the work your clients hire you for.
How does my agency make money?
You mark Adlo up. Your agency buys media through the platform at cost, then bills each client directly at the price you set — a percent markup or a flat monthly retainer. Adlo never bills or contacts your clients, so the margin is entirely yours. Your markup remains yours, while clients receive one clear invoice at the price you set.
Who bills the client?
You do. Your agency sets its own management fee and invoices the client directly. Adlo never sits between you and your client's budget conversation.
Are there contracts or minimums?
No contracts, no minimum spend, no quarterly commits — for your agency or your clients. For enough delivery to evaluate a campaign meaningfully, we recommend at least $500 over roughly 30 days.
How fast can we launch a client campaign?
About 10 minutes from build to live: format, audience, geography, budget, publish. A campaign approved on Tuesday's client call is serving before Wednesday.
What is included in Adlo pricing?
DSP access and bidding, exchange costs, fraud protection, brand-safety verification, live reporting and exports, and support. There is no second invoice.
Do clients see Adlo or our agency?
The partnership is agency-led. You run the relationship, present the reporting, and own the renewal conversation. Adlo stays in the engine room.
Can we reuse the creative clients already have?
Usually, yes. Upload the display and video assets your clients already run on Google and social, and Adlo resizes them for the standard programmatic placements across Banner, Native, and Video formats.
Is the inventory quality the same as a trading desk buys?
Yes. Adlo runs on the same major exchanges, with the same brand-safety and verification tools, reaching the same premium publishers. The difference is the structure around that infrastructure — not the infrastructure itself.

The partnership

Ready to offer programmatic without building it yourself?

Become an Adlo agency partner and start offering enterprise-grade programmatic advertising to your clients in days — not months.

Become a partner Schedule a partnership call →
You set your fee No contracts No minimum spend Client relationships stay yours